Our Story

Hope Beauty is named after it’s founder, Hope Harvard, who wanted to take a different approach to cosmetics that inspired true confidence.

Somewhere between the aisles of beauty stores, Hope asked herself, “when did the beauty industry become so ugly?” Was it when the models were photoshopped beyond reality setting an unattainable standard for the regular girl? Was it when they flooded our products with toxins?

What if instead of profiting off women’s securities, beauty brands built women’s confidence?

WOMEN ARE SO MUCH MORE THAN WHAT WE LOOK LIKE AND WE DESERVE BETTER.

Enter Hope Beauty - makeup with the message. The first beauty brand where each product is designed to remind women of their worth.

  • Radiate

    You glow differently when you know who you are. Every woman is beautiful, she just has to believe it, and that’s exactly what we’re here to help her do.

    Those who look to him are radiant, their faces will never be covered with shame. Psalm 34:5

  • Pure

    From our ingredients to our message we strive for purity.

    Blessed are the pure in heart, for they will see God. Matthew 5:8

  • Confidence

    If you really want to empower a woman, you give her the tools to build her confidence. Because when a woman is confident in who she is, that woman becomes an unstoppable force for good.

    But blessed is the one who trusts in the Lord, whose confidence is in him. Jeremiah 17:7

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